Kim Kardashian is a good sport in new Super Bowl commercial

Publish date: 2024-08-21

Every moment in Kim Kardashian’s life seems to playout on television, in front of photographers or on her social media in effortsto "break the internet." In Kanye West’s wife’s latest project, she is onceagain behind the cameras for T-Mobile’s Super Bowl commercial.

Photo: Getty Images

The reality star, 34, debuted a clip of the new ad on Conan with Conan O’Brien Monday nightwhere she pokes fun of her constant need for attention and over-sharing of selfiesand shots of her famous derriere among many other things.

In the intro of the ad, she is labeled as Kim KardashianWest, famous person. Wearing a black crop top under a black suit, she shineslight on how millions of gigs of unused data are sent back to wirelesscompanies each month. She makes a plea saying, "That's data that could havebeen used to see my makeup, my backhand, my outfits, my vacations and my outfits.Sadly all lost... Please, help save the data."

And with everything Kim is involved in, she gives just asmuch input. "The ad really incorporated a lot of mypersonality," she told PEOPLE. "We really went over scene by sceneand what selfies I thought would really showcase me and what I would do."

She continued, "I ski, I went to tenniscamp growing up. So there are some things in the commercial that I don't thinkpeople know about me."

Kim certainly knows how to capitalize on her selfies. InAugust, she visited NBC’s Today to discuss her Selfish. "I think it really takes about 15-20 selfies thatsomeone takes on their phone before they post the right one,” the entrepreneur explained.“There was this selfie that I took where I was wearing a white bathing suit,and it was after I had the baby, and it was a sexy pic. It took about 15pictures to get the one that I posted.”

She added, “So you'll see all the ones that didn't make it.And you'll see all my selfies from the past years, including my first-everselfie when I was 4 years old."

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